Pet influencer life is a whole vibe, and I’m, like, knee-deep in it! I’m chilling in my tiny Delhi apartment, the fan buzzing like it’s about to blast off, and my dog Mango’s sprawled on a rug that’s seen better days. The air’s thick with monsoon humidity and the smell of street samosas sneaking in through the window. I’m scrolling Insta, sweating my face off, wondering why I thought making Mango a dog influencer was a good plan. I’m just an American dude who moved to India for work, and now I’m out here chasing clout for my mutt. Legit, I once spent 45 minutes trying to get him to wear a tiny scarf, and he just chewed it up and burped. Here’s my messy, slightly embarrassing take on turning your dog into a canine content creator, typos and all, ‘cause I’m no pro.
Why I Thought Mango Could Be a Pet Influencer
So, I moved to India last year, okay? Delhi’s a fever dream—rickshaws honking like they’re in a race, spice markets hitting you with all the smells, and my neighbor’s rooster yelling at 4 a.m. Mango, my scruffy rescue mutt, is my anchor. He’s this shaggy, kinda-golden dog with eyes that scream “dude, what?” and I was like, this pup’s got star power. I saw all these pet influencers online—dogs in bowties, posing with fake coffee—and thought, Mango could be a dog Instagram star. Except he hates props and once peed on my phone charger. Still, I was hyped, even if I’m a total noob.
- Big L #1: Thinking this’d be easy peasy. Spoiler: dogs don’t care about your grid.
- Big L #2: Assuming Mango gave a crap about fame. He just wants treats, man.
- Tip: Start small. Post one cute pic and see what hits.

Starting Your Pet Influencer Hustle (and My Epic Fails)
How do you even kick off this pet influencer thing? I’m no expert—my 200 followers are proof—but I got some thoughts. First, pick a platform. I went with Instagram ‘cause it’s all about the pics, and Mango’s scruffy face is, like, double-tap material. But getting him to look at the camera? Total nightmare. I’m out here in the sticky Delhi heat, waving a treat, muttering, “Mango, be cool, bro,” while he’s licking the floor. True story: I tried to put sunglasses on him for a post, and he ate them. I’m still finding bits of plastic in my couch cushions.
Here’s what I figured out for starting your dog’s pet influencer gig:
- Find their vibe. Mango’s not a fancy boy—he’s a “roll in mud” kinda dude, so I play up that chaos.
- Get decent gear. My old phone’s camera was garbage. Borrowed a friend’s DSLR, and the pics popped. Peep this pet photography guide for tips.
- Hashtags are clutch. I use #PetInfluencer, #DogInstagramStar, #CanineContentCreator. They help, even if I feel like a tool typing them.
My Biggest Pet Influencer Flop So Far
Oh man, lemme tell you about the time I tried to film Mango “dancing” to Bollywood music for a reel. Picture me, sweating buckets in my apartment, blasting “Tum Hi Ho” from speakers that sound like they’re dying, holding a treat to make him spin. He didn’t spin. He flopped, farted, and gave me this look like I’m the dumb one. I posted the fail, captioned “Pet influencer life, amirite?” and it got more likes than my “polished” posts. I even spelled “amright” wrong and didn’t fix it. Lesson: people love the real, messy stuff. Don’t overthink it.

Building Your Dog’s Pet Influencer Brand
Branding sounds all fancy, but it’s just figuring out what makes your dog stand out. Mango’s brand is “lovable disaster.” Muddy paws, tilted head, “I tried” energy. I post every day, usually at 8 p.m. IST when India’s online and scrolling. Captions are like me texting a buddy: “Mango stole my roti today. Send help.” People vibe with that. I reply to comments—even weird ones like “Is Mango single?” (Someone legit asked.) Oh, and I once spelled “roti” as “rotti” and got called out. Whoops.
- Tip: Stories are gold. I post Mango’s daily chaos—like him chasing a moth—and it keeps people hooked.
- Shoutout to Sprout Social: Their guide on pet influencer marketing helped me sort out posting times.
- Chill. It took months for Mango’s account to get any love. We’re not viral, but we’re having fun.
Haters and the Pet Influencer Grind
Real talk: the pet influencer world can suck sometimes. I got a DM saying Mango’s “not cute enough” to be a dog influencer. Bruh, that stung. I was in a loud Delhi café, sipping overpriced coffee, feeling like a loser. But haters gonna hate, right? Keep posting. Also, the hustle’s no joke. Brands don’t just slide into your DMs. I hit up a local pet store for a collab, and they sent free treats. Mango lost his mind, I posted a review, and boom—50 new followers. Small wins, y’all.

My Kinda Messy Advice for Pet Influencer Hopefuls
If you’re thinking about making your dog a pet influencer, here’s my unfiltered take, straight from my sweaty, dog-hair-covered life in India:
- Be you (and your dog). Don’t force your pup into a vibe they don’t have. Mango’s no bowtie guy, and that’s fine.
- Embrace the chaos. My best posts are when I’m not trying hard—like Mango rolling in mud, captioned “Pet influencer tryouts: epic fail.”
- Learn from others. Check Jiffpom’s Instagram for inspo, but don’t copy. Find your thing.
- Have fun, fr. If it’s not fun, why bother? I started this for laughs, and even with 200 followers, I’m still giggling.
Wrapping Up This Pet Influencer Rant
So, yeah, that’s my chaotic journey trying to make Mango a pet influencer. I’m sitting here now, Delhi’s dusk turning the sky all pink and orange, Mango snoring like a tiny chainsaw, and I’m like, maybe we’re not Insta-famous, but we’re having a blast. If you wanna try this with your pup, go for it. Post that pic, embrace the flops, tell your story. Got a dog you think could be the next big canine content creator? Hit up Mango’s Insta (@MangoTheMessyMutt—shameless plug, lol) and let’s chat. What’s your pup’s vibe?




